Home Selling Guide|
Hiring an Agent...
With so many real estate agents to choose from, how do you know which one to hire?
These days, it seems like everyone you talk to has either sold real estate in the past, has a current real estate license or knows someone with a real estate license. The fact is, getting a real estate license is easy. In the State of Michigan you only need to take a forty hour class and then pass a fairly easy multiple choice test to be licensed to sell real estate. Once licensed and signed up with a broker a new licensee may then legally represent a client in the sale or purchase of their most valued asset which may be worth hundreds of thousands of dollars. That's a pretty scary thought!
If you are like most people, your home is probably one of the biggest
investments you have. You wouldn't trust your other major investments to an
untrained, inexperienced or part-time stockbroker or banker. Why take a chance with your real estate agent?
First lets start with a few very important things you need to be
wary of when interviewing agents...
Now that you have been alerted to some things to look out for, let's move on
very important questions you need to ask an agent when interviewing them...
||How many years have you been selling real estate?
||Do you sell real estate full time?
An agent that relies on real estate as a full time
profession to earn their living will certainly
be much more motivated to do whatever it takes to get your property sold. A part time agent will usually have another source of income and is probably selling real estate to supplement that income.
In addition, part time agents usually don't have the time to keep abreast of the ever changing market conditions, local housing inventory or the latest financing options that a prospective buyer may want to use when making an offer on your home.
Since becoming licensed by the State of Michigan in 1987, Steve Hatfield always has been and
continues to be, a Full Time professional Realtor®.
||Have you had advance real estate training / earned any designations?
While advanced training and real estate industry designations or certifications will not guarantee superior service or better results from an agent, statistics show that real estate agents with advanced training, industry designations and/or certificates are usually more experienced and productive.
A few professional designations and/or certifications to look for are the CRS - Certified Residential Specialist, ABR - Accredited Buyer Representative and the e-PRO - Certified Internet Professional. These designations and certifications require a substantial investment of an agent's time to attain. If you hire an agent with two or more of these designations or certificates it is a good indication that the agent has made a strong commitment to his or her career and clients.
For more information about ABR, CRS and e-PRO be sure to visit the About ABR, CRS, and e-PRO"
page on this web site.
Steve Hatfield IS an ABR, CRS and e-PRO certified agent! His clients benefit greatly from the
additional knowledge and skills he has obtained from the training required to earn these coveted designations.
||How much real estate do you sell per year?
||What will you do to market my home?
you hire an agent you need to do your homework and actually look at how they market homes...
particularly how they
market homes online since this is where the majority of today's home buyers shop for homes.
You'll want to start by checking the quality of the agent's online advertising to be sure that...
- The agent has their own web site (not just a page on another web site) and is it easily found online
- Your home will not only be featured with complete information and a virtual tour on the agent's web site but
also on GoogleBase, Trelia, CraigsList and other highly trafficked web sites
- The agent will post multiple photos, a virtual tour and detailed description on Realtor.com
- The pictures / virtual tours are of a high quality and ad copy is well written
Simply asking an agent if they do virtual tours is not enough because each agent sets their own
standard in relation to what they are willing to do, how good they are at it and how good the quality is. Don't settle
for anything less that the best...you'll need every advantage in this competitive selling market.
The next things to look at are the quality of print materials available at the house. Some agents simply run off
copies of the MLS (multiple listing service) printout for an outside or inside flyer. This will not set your home
apart from others the buyer is looking at. Again, you need to have every advantage possible and that means finding
an agent that is going to provide you with marketing materials that are professional prepared and will make you
stand out from your competition.
The bottom line when it comes to marketing homes to today's buyers is to market to them where they are searching for
homes. And, for the most part, they aren't looking in newspapers or going to open houses. They shop online
just like you are looking online right now for information about selling a home. You need an agent who is
focused, dedicated and has changed with the times. That agent in this area is Steve Hatfield.
For more details
about marketing, be sure to click here.
You can view Steve's on-line marketing plan by clicking here
Be sure you check out this important information...
What you need to look for when reviewing an agent's work
Steve Hatfield is very well positioned to capture today's buyers. For over 12 years he has perfected and expanded
his online and print marketing. He takes the extra time needed to produce very high quality Virtual Video Tours and
print materials so that his clients will have the competitive edge they need in today's market.
||Are you knowledgeable in the area of mortgage financing?
||Do you have a licensed personal assistant or business partner?
The best scenario for you as a seller is to hire an agent that DOES have a licensed business partner or at the very least,
a licensed assistant. Why is this you might ask? Because if you hire one
agent that works by themselves and they go
out of town, have an emergency or is sick, who will take care of you if an offer comes in, you are trying to close
your transaction or have a issue that needs to be resolved quickly? An agent working on their own may ask another
agent to cover for them but they may not be as motivated to help you as your own agent.
So, be sure to ask these "what if" questions and again, if you find a great agent that has a partner or licensed assistant...it is a real bonus for you as a seller!
Steve joined forces with another fully licensed Realtor® in 1994. Vicki, herself a successful Realtor with
20 years experience in the real estate business is extremely knowledgeable and dedicated to providing the very highest level of service possible to all of our clients.
Vicki now coordinates and manages all of the many behind-the-scene details that help attain the goal of
a smooth and pleasant real estate transaction for all of our clients. In addition, she spends a great deal of time
walking our clients through the home buying/selling process as well as coordinating and creating
much of the marketing we do which is a huge job in itself!
||Some Final Thoughts...
As a savvy home seller, you need to do your homework if you are going to find a great agent to market and sell your home.
When you shop for an agent, you'll find many agents that will tell you anything and everything that you want to hear just
to get you to sign on the bottom line. Don't fall victim to an agent playing to your emotions...you need to try to look
at the sale of your home as a business transaction.
The fact is that your home is most likely your largest investment so you need to find an honest,
trustworthy agent who will be up front with you from day one and truly look out for your interests.
That along with an agent who is experienced and
offers a focused array of high quality marketing services is what will give you the best chances of
becoming a successful home seller in today's competitive market. That agent in this area is Steve Hatfield, ABR, CRS, e-PRO.
Selling a Home? Fill out Steve's online Seller Inquiry Form
Buying a Home? Fill out Steve's online Buyer Inquiry Form
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REALTOR® ABR, CRS, e-PRO Certified
CENTURY 21 Curran & Christie
25636 Ford Road
Dearborn Heights, MI 48127
Office: (313) 274-7200
Contact Steve Now
Text Message: www.TextSteve.com
Print Steve's Business Card
Licensed Realtor® Since 1987 (#6501221773)
Steve Hatfield, Realtor® provides professional real estate / home buying services to buyers and sellers in Dearborn Michigan, Dearborn Heights Michigan, the Wayne County MI (Southeast Michigan) communities of Livonia, Canton, Redford, Westland, Garden City, Plymouth, Northville and the Oakland County cities of Farmington / Farmington Hills and Novi Michigan.
In accordance with the law, the properties, real estate services and homes for sale featured on this web site are offered without respect to race, religion, color, creed, national origin, sex, physical limitations / disabilities or familiar status.
REALTOR® is a registered collective membership trademark that identifies a real estate agent / professional who is a member of the NATIONAL ASSOCIATION OF REALTORS® and subscribes to its strict code of ethics.
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